If AR at this output is below SAC

If AR at this output is below AVC

If MR at this output is below SAC

If MR at this output is below AVC

This firm might respond to a fall in demand by reducing its output and reducing its price

This firm might respond to a fall in demand by reducing its output and increasing its price.

This firm would respond to a fall in the price of a fixed input by increasing its output and reducing its price

This firm would respond to a fall in the price of a variable input by increasing its output and reducing its price

The best strategy for the monopolist is to set the highest prices for the types of customer with the least elastic demand

Some customers will face a higher price than they would if the firm did not adopt price discrimination

By having a relatively low price for some groups of customers, the monopolist is sure to make less profit than it would without price discrimination

The monopolist might be able to make more profit by instead discriminating between different individual customers

The firm may make a profit indefinitely

The firm’s SMC curve and its LMC curve will both intersect its MR curve at its chosen output.

The firm’s SAC curve will intersect its LAC curve at its chosen output

If the firm suddenly started to worry about the prospect of new entrants, it might decide to reduce its price

It faces a downward sloping demand curve

Its demand curve, and those for its competitors, may all be in different positions

It will produce at the output where its MR and SMC curves intersect, provided it would make either a profit or a loss that was less than its total fixed cost.

It supply curve is part of its marginal cost curve